Last week, I attended the Medici Innovation Workshop organized by Ms Waltraut RITTER at SMU. The workshop is about the Medici Effect which is a term coined by the author Frans Johansson to describe
the effect resulting to breakthrough with the intersection of fields, disciplines and cultures
Some of the examples listed
- EastGate Centre - a building modelled after terminate moulds
- The card game "Magic - The Gathering"
For those that are interested to know more, you can download the ebook version at http://www.themedicieffect.com/downloads/MediciEffect.pdf
And check out the article "Create the Medici Effect" from Havard Business School
